Monday, December 09, 2013

Promote your crowdfunded project on reddit — for free!

Seasons greetings, reddit!

In the past, we’ve enjoyed donating free adspace to some deserving groups groups of people, who would benefit from some promotion on reddit, such as small businesses and Nonprofits. We do it to show our appreciation for their hard work and entrepreneurial spirit, and to recognize the amazing services and products they offer.

After a short hiatus from our past ad donation campaigns, we're once again opening up our self-serve advertising platform to another group who deserve our recognition and support — crowdfunding projects!

We'd like your help. If you or someone you know has a crowdsourced fundraising campaign (ie. Kickstarter, Crowdtilt, Adopt-A-Classroom, etc) that they'd like to advertise to the world's best internet community, please send them our way.

To claim your free ad:

  1. Create an ad using your reddit account:
    • You can choose "link" or "text". These work like organic reddit posts — a link ad will link externally to your projects URL.
    • A text post will link to the comment section with your text sticked in a box at the top. The text box provides space for describing your project or including other information with your link. Fill out the two boxes, then click "next".
    • When you've done the above, and clicked "next", you will arrive at your dashboard.
    • Stop here! Don't set dates or pay.
  2. Email us the link to your dashboard with the subject line: "Free Ad!"
  3. Lastly — and VERY IMPORTANTLY — in the email, give us a time frame when your project will run, so we can make sure your ad is live while people are still able to donate.

We’ll review the emails and give 100,000 impressions each to the first 250 folks with deserving crowdsourcing projects.

We have reached our goal! Thank you for all who participated!

These ads will appear on the front page of reddit throughout the month of December. Even if you don’t have a project to advertise, keep an eye out for any projects you may be interested in helping!

In the meantime, we’d love to plug some projects that are near and dear to reddit’s heart:

  • redditdonate.com
    Chosen and embedded by subreddits, the donate button allows reddit communities to raise awareness and channel donations directly to like-minded 501(c)(3) nonprofits.
  • reddit’s own crowdtilt
    a redditor fundraising heaven, where Crowdtilt and reddit staff have teamed up to build one group funding platform for everything from a $100 meetup to a $100k fundraiser–and anything in between. Check them out for your next fundraiser!
  • And don't forget to check out /r/crowdfunding and /r/crowdfundingprojects!
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