Tuesday, November 01, 2011

Grow A College Subreddit Competition Results


The college subreddit competition has come to an end. We tracked the growth of 463 college subreddits from August 20 to October 26 and the results were pretty impressive:
  • Subscribers to all college subreddits grew from 42,957 to 71,423
  • Traffic to those subreddits grew from 9,375 uniques/32,122 impressions per day to 30,196 uniques/118,943 impressions per day
  • Subreddits from 18 countries (Australia, Belgium, Canada, Costa Rica, England, Germany, Guatemala, Italy, Mexico, Norway, Philippines, Republic of Ireland, Scotland, Singapore, South Africa, Sweden, United States, Wales)
  • Subreddits from 48 U.S. states plus Washington DC (Alaska and Wyoming are the only hold outs)
Subreddit growth was measured by subscriber count and traffic and was normalized by the total growth of all college subreddits. In addition to absolute growth we also looked at a weighted growth relative to each school's size.

Top 10 Absolute:
  1. Rochester Institute of Technology
  2. University of California, Los Angeles
  3. University of California, Berkeley
  4. University of Illinois at Urbana–Champaign
  5. Virginia Polytechnic Institute and State University
  6. Rensselaer Polytechnic Institute
  7. University of Waterloo
  8. Rutgers University
  9. Texas A&M University
  10. Georgia Institute of Technology

Top 10 Relative:
  1. Rochester Institute of Technology
  2. Rensselaer Polytechnic Institute
  3. University of California, Los Angeles
  4. University of California, Berkeley
  5. Massachusetts Institute of Technology
  6. Virginia Polytechnic Institute and State University
  7. Johns Hopkins University
  8. University of Illinois at Urbana–Champaign
  9. Georgia Institute of Technology
  10. St. John's College (United States)
We originally stated that there would be prizes for the top absolute growth, top relative growth, and admin's choice. We've decided to increase that to 7 winners:
Lots of engineering schools. Where are all the Liberal Arts students?

The winning schools will each get a box of goodies (shirts, stickers, surprises?) and we will change the frontpage style to reflect the school's logo for a day. Also depending on our availability we will try to organize some meetups/parties at the winning schools.

Great job everyone, now go study.

See some numbers here
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